Zhihu Financial Report: In Q3 2023, Zhihu’s total revenue was RMB 1.0222 billion, and the number of paid members increased by 35.9%!

Recently, Zhihu released its third-quarter financial report ending September 30, 2023. The report showed that the average monthly paying members in the third quarter reached 14.8 million, a year-on-year increase of 35.9% from 2022.

The specific financial data are: Zhihu's total revenue in the third quarter was RMB 1.0222 billion, an increase of 12.1% over the same period in 2022.

The net loss was RMB 278.4 million, narrowing by 6.5% from the same period in 2022; the adjusted net loss was RMB 225.3 million, narrowing by 10.1% from the same period in 2022.

In addition, in the third quarter of this year, Zhihu's average monthly active users (MAUs) reached 110.5 million.

Zhihu stated in the report that benefiting from the continued growth in the number of paid members, paid membership revenue in the third quarter reached 466.8 million yuan, an increase of 39.2% over the same period in 2022.

Zhou Yuan, chairman of Zhihu, said: "In the third quarter of 2023, driven by the rapid development of paid membership and vocational training businesses, the total revenue of this quarter continued to maintain a year-on-year growth momentum."

"I will improve the execution of the strategy and make every effort to narrow the losses; Zhihu will continue to promote the integration of cutting-edge AI technology with products and business operations to improve content quality and user experience."

Zikuai Technology