Guangda: 2024Q1 overseas popular short drama application trend insight report

In 2023, short dramas are a hot commodity for the domestic film and television media industry. Both long and short video platforms, film and television companies, and media organizations are vying to make arrangements. At the end of the year, this trend also spread overseas. ReelShort, DramaBox, ShortTV and other short drama applications ranked at the top of the application stores in many countries and regions in Europe and the United States, and their popularity once crushed various local veteran streaming media applications. The "earthy" short dramas, which are less than 2 minutes per episode, have the ability to transcend social status, class, and country. The charm of short dramas is unquestionable. In less than a year, more and more players have appeared in the overseas short drama track, and the market is also facing further development. This report will analyze the development history of the short drama industry, analyze the data performance of current popular overseas short drama applications, and combine the top product cases in the track to help users and readers better grasp the current situation and development trends of the overseas short drama industry.

The following is the full report: