Infographic: Only 20% of CMOs are active on social media

Social media marketing is obviously a hot topic in recent years. As a CMO, you would be embarrassed if you don’t talk about social marketing. But what’s interesting is that among the Fortune 100 companies in the world, only 20% of CMOs are active on public social media.
A recent projection from The CMO Survey estimates that social and media marketing budgets will grow by 150% over the next five years. But judging by the 20% figure, CMOs aren't doing their own personal marketing well. Maybe they're using fake accounts?