iCrossing: It is estimated that the total number of Facebook users will reach 1 billion in August 2012

January 12, 2012 Facebook will likely reach 1 billion users by August of this year, based on a simple linear regression analysis of Facebook's current growth rate and data since the end of 2008.

According to a research chart by iCrossing, a British digital marketing company, Facebook has clearly shown exponential growth in the past few years, but has recently slowed down to linear growth. This may be because Facebook's expansion in early countries such as Europe and North America has slowed down, and most countries are already using Facebook.

Facebook's growth in developing countries is still very strong and maintains a steady growth rate. Brazil and India are two of the best examples. Brazil has 16% of users using Facebook, and India has 3%. Facebook has millions of potential new users in these two countries. iCrossing said that in the past 9 months, Facebook's users in Brazil have increased from 13 million to 30 million, and in India from 22 million to 36 million.

Facebook provides two metrics for its user base: total active users (800 million) and total mobile active users (350 million). Both sets of data are as of September 22, 2011.

via: tech.sina.com.cn