Meituan Waimai: iPhone 15 series pre-sale sales exceeded 200 million in 30 minutes

Meituan Waimai revealed that at 20:00 on the evening of September 15, the iPhone 15 series products were available for pre-sale on the platform. Sales in the first 30 minutes of pre-sale exceeded 200 million yuan, and live broadcasts accounted for nearly 30% of the transactions. It is reported that Meituan Flash Purchase was one of the earliest platforms to enter when Apple authorized stores opened the instant retail model. As of now, there are nearly 5,000 Apple authorized stores in Meituan Flash Purchase, covering 321 cities across the country.

According to information, Meituan Flash Purchase was one of the earliest platforms to enter when Apple authorized stores launched the instant retail model. The cooperation between the two parties began when the iPhone 12 was launched in 2020.

According to the person in charge of the digital home appliance category at Meituan Flash Purchase, as of now, there are nearly 5,000 Apple authorized stores on Meituan Flash Purchase, covering 321 cities across the country.

Compared with last year, the number of covered cities increased by 121, and the number of stores increased fourfold from more than 1,000 to nearly 5,000, widely covering high-tier to low-tier cities.

Among them, first- and second-tier cities account for 30%, third-tier cities account for 20%, and fourth-tier cities and below account for 50%.

It is reported that this year, if you purchase new products such as the iPhone 15, you can also enjoy the interest-free installment benefits of up to 12 installments provided by Meituan Monthly Payment.

Zikuai Technology